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Networking and Hot Sales Topics!

6/1/2018

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​​The Triangle SaaS Sales Grind just finished it's "Networking and Hot Sales Topic" event. A great socializing/networking/dining meetup for solid 1-on-1 connections and sales conversations plus round table educational session. A big thanks to Pendo for providing the venue, pizza, beer, and rooftop view. They also threw in a beautiful sunset! A big special thanks to Larry Long Jr for moderating the sales educational portion of the evening.
Here are some top points made in the sales discussion that can be helpful for any sales professional:
  • Definition of sales: "Generating Revenue" "Winning influence to achieve a desired result" "Match Making, understanding what is needed and then winning acceptance for your offered solution to address that need. Bring the need and solution together. "Transferring energy"
  • Remember in sales it's the little things that matter. Be good at the fundamentals. Blocking and tackling. Look for excellence in the small things and the big things will take care of themselves
  • Learn how to build up energy like runs in the morning or quiet time so you have the positive energy tank throughout the day to deliver passion and get through the "no" objections on the job with full steam ahead
  • Remember to listen to fully understand. Don't listen to respond. Open up two ears for widest understanding of the message being delivered
  • As a sales professional always be open to learning and growing. "The greatest athletes are coach-able". Be open to receiving coaching as a sales pro!
  • "Inspect what you expect"
  • Remember selling is winning the left side of the brain logic, but closes happen when left logic side agrees with the right side of the creative emotion brain. When the right side of the brain jumps on board after left side checks off logic list then buying occurs. Sell to both sides of the brain.
  • Selling all starts with authenticity which builds trust which leads to more info sharing making it easier to sell. Then deliver a great product that address the pain points to give great results. The value will be seen and recognized resulting in customer for life.
  • To sell successfully: Be passionate. Know thy product. Know thy industry. And most of all, Know thy client needs!
  • Difference between "Contacts" and "Contracts" is one letter "R". R= Relationships. Build them!
Thanks again to Pendo for hosting and Larry Long Jr for moderation. Kudos to Melissa Crosby and Will Barfield for supporting great event too. Go Tech In RTP!

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    Keith Washo, Sales and Marketing Exec & Published Author,  From Silicon Valley To Research Triangle Park

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